2000-2004

In 2000, Xiamen ISTUDY Kids Commodity Co., Ltd. entered the children's healthy learning desk industry.
In 2004,ISTUDY headquarters was officially established in Xiamen.

2008

In 2008, despite the global financial crisis, it emerged as one of the domestic pioneers to export branded products to Central Europe, Africa, Southeast Asia, North America, and other countries. It rapidly established nearly 200 standardized sales outlets globally, becoming one of the earliest domestic brands to export overseas.

2011

In 2011, ISTUDY pioneered the "M" shaped chair legs, based on ergonomic principles, to provide teenagers with a stable and comfortable sitting experience.

2012

The global store count exceeded 300, with ISTUDY's healthy learning desk and chair products marketed worldwide.

2013

In 2013, ISTUDY innovatively developed the "embracing double backrest," designed to conform to the natural curvature of the spine. With a 105° adaptive adjustment, it disperses spinal pressure effectively.

2015

In 2015, based on big data analysis, ISTUDY designed desktop panels with a tilt angle of 0°-30° to help children find the most suitable angle for studying, fostering a healthy learning environment.

2017

In 2017, ISTUDY introduced the new Genius intelligent lifting system, allowing children to adjust the desk and chair to the most comfortable height in just 1 second.

2018

In 2018, the brand underwent a comprehensive upgrade. It launched the latest terminal image and the dynamic 4D spine-protecting learning desk and chair, "Spine Protector No.1," reshaping the industry's standards. It won the Red Dot "Contemporary Good Design Award."

2019

In 2019, ISTUDY completed the construction and production of a hundred-acre education equipment industrial park, with a brand-new upgrade focusing on the "spine protection concept." It was awarded the "Spine Star" certificate by the Shenzhen Ergonomics Society and recognized as a national brand by CCTV.

2020

In 2020, ISTUDY donated children's spine-protecting learning desk and chair worth 100,000 yuan to frontline medical staff at Lotus Hospital in Xiamen to create a comfortable learning environment for their children and ease their concerns about their children's well-being.

2022

In 2022, ISTUDY took the lead in promoting the "sinking channel, universal action, one wall, several square meters" investment model, embracing the county market with its brand strength, and fully supporting a business cooperation model with light assets and low thresholds, receiving recognition from numerous channel partners.

2023

In 2023, ISTUDY was honored as a "national high-tech enterprise" and recognized as one of the "Top Ten Leading Brands of School Furniture in 2023." It was also designated as a "Gazelle Enterprise" in Fujian Province.